Beyond traditional cookies, Techno-Current uses several tracking
methods to understand user behavior and improve our educational
platform:
Google Analytics: Tracks page visits, time spent
on different sections, and user flow through our financial
analysis tutorials. This data helps us identify which educational
materials are most effective.
Session Recording Tools: Occasionally capture
anonymous user sessions to understand how people navigate our
complex financial analysis interfaces. This helps us make our tools
more intuitive.
Heat Map Technology: Shows us where users click
most frequently on our analysis dashboards, helping us improve the
layout of critical financial metrics and ratios.
Form Analytics: Monitors how users interact
with our contact forms and educational program inquiries to reduce
abandonment rates and improve user experience.
Data Retention Periods
Essential cookies: Remain active during
your session and expire when you close your browser
Functional cookies: Stored for up to 12
months to remember your preferences
Analytics data: Retained for 26 months to
analyze long-term usage patterns
Marketing cookies: Expire after 90 days and
focus on recent interest patterns